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Tour de Georgia

Tour de Georgia Unveils 2007 Route and Host Venues for Seven-Day Event

11.29.2006
Atlanta, Georgia

International ProTour Teams Make Early Commitments For Tour de France Tune-Up

State parks, national landmarks, classic mountains and the state capital will highlight the route of the fifth annual Tour de Georgia, scheduled April 16 to 22, 2007. The announcement of the 12 Host Venues and overview of the seven stages was unveiled today by sports marketing company Medalist Sports and the event's Presenting Sponsor, the Georgia Department of Economic Development (GDEcD), the business recruitment and tourism agency for the state.

Expanding its stature from six to seven days, the Tour de Georgia will begin for the first time in its five-year history on a Monday. A full week of professional cycling and community festivals will embark on April 16 from Peachtree City, Ga, located just south of metro Atlanta, and work its way in a clockwise direction around the state of Georgia and include a return to Chattanooga, Tennessee. Highlights of the 600-mile route include a dramatic individual time trial to the top of Lookout Mountain, a return to the epic mountain-top finish on Brasstown Bald Mountain, a stage finish in Stone Mountain Park and a return to downtown Atlanta and Centennial Olympic Park as the Overall Finish.

"Each of these great communities will be able to put its own unique stamp on the event," said Craig Lesser, commissioner of the Georgia Department of Economic Development. "Adding an extra day to the Tour de Georgia schedule means more people than ever will have the chance to enjoy the excitement of this international event, and will only enhance the Tour's already strong impact on Georgia's economy."

2007 TOUR DE GEORGIA ROUTE AND HOST VENUES
Stage 1: Monday, April 16 – Peachtree City, Ga. to Macon, Ga.
Stage 2: Tuesday, April 17 – Thomaston, Ga. to Rome, Ga.
Stage 3: Wednesday, April 18 – Rome, Ga. to Chattanooga, Tenn.
Stage 4: Thursday, April 19 – Chickamauga/Walker Co., Ga. to Lookout Mountain, Ga. (Time Trial)
Stage 5: Friday, April 20 – Dalton, Ga. to Brasstown Bald Mountain/Towns Co., Ga.
Stage 6: Saturday, April 21 – Lake Lanier Islands/ Hall Co., Ga. to Stone Mountain Park/Dekalb Co., Ga.
Stage 7: Sunday, April 22 – Atlanta, Ga. (circuit race)

Of the 12 host venues introduced at the press conference overlooking Centennial Olympic Park from the rooftop of the Metro Atlanta Chamber of Commerce, three have hosted the Tour for five consecutive years – Dalton, Macon and Rome. Brasstown Bald Mountain will host a stage finish for the fourth consecutive year. Of the eight returning Host Venues, Thomaston and Atlanta have not hosted the Tour since 2004 and 2003, respectively.

The week-long spring tradition will again cover over 600 miles of racing and maintains its stature as a tune-up for the Tour de France on the international cycling calendar. Fifteen professional cycling teams from around the world, each with eight athletes, will be extended special invitations to participate in the 2007 Tour de Georgia. Two UCI ProTour teams have already accepted those invitations, including the Discovery Channel Professional Cycling Team (USA) and Predictor-Lotto (Belgium).

The Tour de Georgia is one of the highest ranked stage races outside of Europe with a 2.HC rating from the Union Cycliste Internationale (international governing body of cycling) and is one of 15 races on the new USA Cycling Professional Tour. The 2006 event included 120 athletes from 24 countries. The final field of world-class teams and athletes is expected to be announced in early 2007.

"As we enter our fifth year, we are proud to be part of the Tour de Georgia's growth in international prominence and the significance here in the State of Georgia. The success of Tour de Georgia continues to generate positive value for local communities and the state, excitement for the event spectators, as well as provides a prestigious level of competition for these world-class athletes. In partnership with our host communities and corporate sponsors, we challenge ourselves every year to raise the bar, and the 2007 Tour de Georgia promises to be as exciting as ever," said Chris Aronhalt, Managing Partner for Medalist Sports and the Executive Director for the Tour de Georgia.

Since 2003 the Tour de Georgia has attracted 2.3 million spectators and generated over $121 million in economic impact for the state of Georgia. The event has also raised both awareness and revenue for the Georgia Cancer Coalition, the official beneficiary of the Tour. 2007 will mark the fifth consecutive year for this partnership.

"Cyclists have a lot in common with the Georgia Cancer Coalition. We both work with a team of professionals, setting our sights on an uphill battle, facing twists and turns, with confidence that we will succeed in our quest. The support of the Tour de Georgia and of the communities of fans around the state helps the Coalition on our path to improving cancer care in the state of Georgia, and we are very appreciative of those efforts," said Bill Todd, Coalition President and CEO.

Details for each of the seven stages, including maps, mileage, elevation profiles, and recommended viewing locations, are being planned by Medalist Sports. All information will be posted on the official website, www.tourdegeorgia.com. The new website, created by AVF Creations, was launched in conjunction with the press conference today, and has information available regarding travel plans to Georgia and host venues, taking a bike tour and volunteering for the event.

ABOUT THE TOUR DE GEORGIA
The Tour de Georgia is North America's premier, professional cycling event and rolling festival of community activities. The Tour was first held in 2003 and has become a spring tradition with a varying route of over 600 miles of racing. Over 2.3 million spectators have traveled to Georgia to watch the event in the past four years, and direct economic impact has totaled over $121 million. The event is sanctioned by the Union Cycliste Internationale (2.HC ranking), and USA Cycling, Inc. (USA Cycling Pro Tour Calendar), making the event one of the top stage races for elite athletes around the world. Two of the past four winners have also won the Tour de France, including 2004 champion Lance Armstrong. The Tour's official beneficiary is the Georgia Cancer Coalition. The Tour de Georgia is owned by the Georgia Partnership for Economic Development (GPED) and is managed by Medalist Sports (www.medalistsports.com). Route information, merchandise and sponsor information will soon be available at the official website, www.tourdegeorgia.com.

ABOUT THE GEORGIA DEPARTMENT OF ECONOMIC DEVELOPMENT
The Georgia Department of Economic Development (GDEcD) is the state's sales and marketing arm, the lead agency for attracting new business investment, encouraging the expansion of existing industry and small businesses, locating new markets for Georgia products, attracting tourists to Georgia, and promoting the state as a location for film, video and music projects, as well as planning and mobilizing state resources for economic development. For more information, please visit www.georgia.org.

ABOUT THE GEORGIA CANCER COALITION
The Georgia Cancer Coalition is an independent, 501(c) (3) not-for-profit organization located in downtown Atlanta. The Coalition was incorporated under the laws of the state of Georgia effective July 27, 2001. Both the Internal Revenue Service and the Georgia Department of Revenue have granted tax-exempt status to the Coalition. The mission of the Georgia Cancer Coalition is to reduce the number of cancer deaths in the state. In so doing, Georgia intends to become a national leader in cancer control by accelerating prevention, early detection, treatment and research. The Georgia Cancer Coalition brings together leading Georgia hospitals, universities, biotech firms, civic groups, non-profits, and government agencies to provide cancer research, prevention, detection, and treatment of cancer. The Coalition was created to coordinate cancer-dedicated expenditures from the State's share of the National Tobacco Settlement Trust Fund. The Coalition is registered as a Charitable Organization with the Secretary of State. The official website is www.georgiacancer.org.

ABOUT MEDALIST SPORTS
Medalist Sports, LLC is a full-service international sports marketing company. Medalist Sports specializes in the planning, promotion and management of multi-day, multi-jurisdiction sports and special events. The Medalist Sports team has experience in all facets of the successful management and promotion of world-class sporting events. Clients and event experience include the Tour DuPont, Tour de Georgia, Amgen Tour of California, Bristol-Myers Squibb Tour of Hope, Tour of Missouri and the USA Cycling Professional Championships. Medalist Sports' headquarters are located south of metro Atlanta at P.O. Box 415, Tyrone, GA 30290. The company website is www.medalistsports.com.

2007 Tour de Georgia

Presenting Sponsor
Georgia Department of Economic Development

Founding Partner
United Community Banks and United Community Advisory Services

Official Sponsors
AVF Creations • Bigelow Advertising • Delta Air Lines • Heidelberg USA • Waffle House

Tour Suppliers
eCorporate Solution • Hincapie Sportswear • Input Technologies • Mavic

Official Beneficiary
Georgia Cancer Coalition

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Contacts
Tour de Georgia
(770) 631-1239
tdgcommunications@pelotonsports.net
www.tourdegeorgia.com

More from Tour de Georgia:
2006 Tour de Georgia Announces Route,
Including 12 Host Cities

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2006 Ford Tour de Georgia Announces Teams to Compete in America's Premier Cycling Event
Tour de Georgia Unveils 2007 Route and Host Venues for Seven-Day Event
Strong Numbers for 2007 Attendance and Economic Impact Continue to be Legacy for Tour de Georgia
Lt. Governor Casey Cagle to Chair Sixth Annual Tour de Georgia

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