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National Bicycle Dealer Association

NBDA May News

05.19.2009
Costa Mesa, California

WEB TOOLS HELP DEALERS BUILD THEIR BRAND AND THEIR BUSINESS

NBDA Independent Concept Now Online for Members Only!

Single-brand concept stores are a recent bicycle industry trend, but they are not a guarantee of success. Many extremely successful bicycle retailers carry multiple brands representing a "best in category" focus designed with the needs of customers first. The product brands they carry are important, but secondary to providing the correct mix of products and services that best serve their customers, their businesses and their values..

  • We believe that as an independent bicycle retailer, you have the right to have strong beliefs about bicycles, the bicycle business and your marketplace, and to create a bike store that reflects those beliefs.

  • You have the right to build a retail business of lasting value that becomes integral to your local marketplace as THE BRAND for cycling products and services.

  • You have the right to select the companies and products you carry based on your marketplace, your customer base and your values.

  • You have the right to form partnerships and carry products from companies you believe in and who support you in your business.

The NBDA Independent Concept provides online tools and resources organized by key operational categories containing checklists, articles, best-practice ideas, examples, conversations, case histories, and more-all intended to help the individual retailer analyze their business and chart a course for improvement. This password protected area is an exclusive member benefit of the NBDA.

U.S. BIKE MARKET OVERVIEW NOW AVAILABLE

This report is a detailed market overview of the bicycle market in the United States and worldwide in 2008, compiled and written by industry consultant Jay Townley, principal with the Gluskin Townley Group LLC.

The report includes information on imports, exports, the cycling population, channels of trade, retailers, sales by product category, top bicycle brands and niche products. The report also includes tables and numerous charts. Price is $299, or $199 for members of the NBDA.

Click here to order this and other industry research online.

PROFITABILITY PROJECT CONTINUES INCREASING BOTTOM LINES OF RETAILERS

Referred to as P2, the NBDA Profitability Project facilitated by The Mann Group improves business for those Specialty Bike Retailers who participate. The format is similar to that of groups like "20 Groups", that has been so successful in the automobile, motor sports, RV, and camping industries or Mastermind Groups, Dealer Groups and YPO (Young President's Organization). Each group is made up of non-competing dealers who meet to learn, compare, network, examine and analyze specific data from their business to help and support each other in business operation and strategy. Each group will meet 2x per year in alternating member's locations and there is an administrative fee to participate, however the value will far outweigh the fee.

Click here for more info online

Dealers interested to participate can email The Mann Group at info@manngroup.net or phone 828-645-0974.

###

Contacts
National Bicycle Dealer Association
949-722-6909
info@nbda.com
www.nbda.com

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