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Hotvelociti

Hotvelociti Launches Full Custom Team Kit Business

11.03.2010
New York, NY
Hotvelociti Launches Full Custom Team Kit Business

The cycling apparel company known for its bright and brash bike jerseys is launching a full custom team kit venture they announced this week.

"Custom for teams is a natural extension of our core business," said CEO Jen Benepe who started Hotvelociti Cycling Apparel in 2004. "We excel in detailed finishes, technical performance fabrics, true color representation and a superb design capability, which stands us apart from our competition," she added.

Hotvelociti has been manufacturing custom team kits for the race, not-for-profit and recreational cycling markets since 2007, but now the company has created a separate section of their Website to facilitate custom orders and formalize their market presence.

Two of Hotvelociti's customers include Turner Construction in New York and Washington, DC, and KGS Bikes of Texas both of whom had a line of apparel designed and manufactured by the Hotvelociti team for their businesses.

Breakaway Bicycles of Philadelphia, PA outfitted their entire triathlete team with Hotvelociti suits and tops and bottoms this year.

The cycling apparel company will now offer everything from classic race bike jerseys to long-sleeved jerseys, short sleeved and long sleeved cross suits, and triathlete suits, tops and bottoms. "We also offer a full selection of fall/winter and spring/summer spring apparel so that cyclists, triathletes, runners and swimmers can come to us to outfit themselves from head to toe."

Several other companies have entered the custom market in the past year, though in some instances they've never even done custom before. "Since we have been doing it all along I thought we should let people know by creating a separate portal," said Benepe.

All of the jerseys are offered in high tech, high performance, wicking fabrics of different weights and textures, with full YKK zippers, tape seams, and other finishes that normally are not offered with entry-level pricing.

The company has also created a line of Race Ready (TM) products that include shorts made with high performance compression fabrics and race pads meant for competition.

Depending on the size of the order, a full custom order can be turned around in one month from the time of art approval - a full month better than that advertised by the competition.

Hotvelociti's short sleeve jerseys are priced at $59.00 each for quantities between 11 and 25. And though the company does not get a discount from their manufacturer for greater quantity, they offer better pricing for greater quantities because of the economies of scale realized in the U.S. operation.

The new business has created a need for new employees said Benepe, who is looking for apparel reps for the ready to wear and team kit business in every major cycling market, she said.

For more information, contact custserv@hotvelociti.com, call them toll free 877-330-1133 (201-944-7025 for international clients), or visit their site at http://www.hotvelociti.com/custom/index.htm

###

Contacts
Hotvelociti
(201) 944-7025
custserv@hotvelociti.com
www.hotvelociti.com

More from Hotvelociti:
Hotvelociti Introduces New Spring Cycling Fashion
Hotvelociti Unveils New Bike "Skin Suit" Dresses: Trunk show to travel down South in third week of January
Hotvelociti Launches Full Custom Team Kit Business

WorldJerseys

 


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