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Lexco Bike

Lock-it-Up with TRIMAX Locks; Lexco Offers Back-to-School Specials

09.03.2008
Norridge, Illinois
Lock-it-Up with TRIMAX Locks; 
Lexco Offers Back-to-School Specials

TRIMAX, which designs and manufactures "The World's Toughest Locks", was set to unveil their new bicycle locks to IBDs next season. However, because of demand the company has decided to offer a sneak-peak in a back-to-school special aimed at bike shops. And Lexco is at the forefront of TRIMAX's special offer.

Included in the TRIMAX back-to-school special are:

Cable Locks
Four cable locks are offered: 12mm and 8mm Combo Cable w/Bracket and 12mm and 10mm Key Cable w/Quick Release Bracket. All locks feature TRIMAX's PVC-coated SUPERMAX security armor plated cable that repels saw cuts and bolt cutters, and either a key or resettable combination lock. All locks are tamper-resistant and boast durable, non-corrosive lock mechanisms.

U-Locks
The special includes two U-locks, each with a beefy 14mm shackle, and either a 8" or 11" long shackle. Features key hole cover to keep out dirt, a TRIMAX exclusive dual shear plate locking mechanism, three keys with one key equipped with a mini-flashlight, and bicycle frame bracket.

Dual Loop Straight Cables
Four cables to choose from: 30' x 10mm, 15' x 10mm, 12' x 12mm and 8' x 15mm. Features TRIMAX's PVC-protected SUPERMAX security armor plated cable that repels saw cuts and bolt cutters. Perfect cable for locking bikes to bicycle carriers, or securing numerous bicycles together.

Mini U-Lock Cable
Some riders prefer the security of a U-lock and the functionality of a braided cable. With the Mini U-Lock Cable, TRIMAX offers the best of both ideas. The unique lock and cable combination features an attached mini U-lock to a 6' x 15mm cable. The cable features the company's PVC-coated SUPERMAX security armor plated cable that repels saw cuts and bolt cutters, and the U-lock offers the Trimax exclusive dual shear plate locking mechanism.

Super Hex Chain
This bicycle security system features the TRIMAX "T-HEX" maximum security chain which is 3' 3" in length and boasts hardened 8mm hexagon-shaped links which are protected by a NYLOMEX fabric sleeve. The short shackle disc U-lock completes the system.

"We are pleased that we can offer our dealers this sneak peak at TRIMAX's new bicycle locking systems," says Karen Peterson of Lexco. "Philip Wyers, President of TRIMAX, has been known for his dedication to the independent bicycle dealer and with his TRIMAX locks he hits a home run with an outstanding product."

Says Philip Wyers: "We at TRIMAX are very excited about aggressively expanding into the bicycle market through the IBD network. Bike shops are the back bone of the industry, and we look forward to supporting the independent bike dealers with our line of high quality locks and security products and delivering maximum value to their customers.

"Along with our industry leading bike lock line, we have been developing a complete line of new automotive bike carriers that will be showcased at the interbike show this September '08. Along with creating great products, we have invested a great deal of time in developing our pricing programs that are designed to help the Independent Bicycle Dealers compete in an economy dominated by the big box retailers. Our unique lock and bike carrier program will only be offered to the IBD's in an effort to separate them from the masses in order to maintain margins and profitability."

Check out the TRIMAX back-to-school special in Lexco's September sales flyer. For details, call Lexco toll-free at (800) 626-6556.

About Lexco
Lexco offers value-driven bicycle products and services to the marketplace. Lexco is a family-owned and operated business that began as a hardware store and Schwinn franchise on Chicago's west side in the 1950s. It continued as a Schwinn bicycle shop on the city's north side in the 60s, and in the 70s, Lexco began making bicycle security cables and has grown that into Lexco's cable division showcased at www.lexcocable.com. Lexco became a full-scale bicycle parts distributor in 1978. For more information, call toll-free (800) 626-6556.

###

Contacts
Lexco Bike
(800) 626-6556
sales@lexcobike.com
www.lexcobike.com

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