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Lexco Bike

Great Coffee for Cyclists by Cyclists:
Lexco Now Distributes 53x11 Coffee

05.16.2007
Norridge, Illinois
Great Coffee for Cyclists by Cyclists: <br>
Lexco Now Distributes 53x11 Coffee

You know who you are. Riding 30 miles out of the way to get a good cup of coffee. With 53x11 Coffee, you can now stay on course. And for IBDs, the coffee is available through Lexco, the specialty bicycle distributor.

Guaranteed 100% certified fair trade and 100% certified organic, 53x11 Coffee is the brainchild of bicycle racers, Evan Lawrence and Owen Gue. Tired of trying to find great coffee while training, they decided to make their own. The result is 53x11 Coffee in three blends: The Chain Breaker, The Early Break and The Big Ring.

The Chain Breaker is a dark roast, with the beans harvested from three different coffee growing regions. It's a great espresso coffee.

The Early Break is a five-country medium roast coffee that guarantees a rich body and flavor.

The Big Ring is 100% Sumatra for a full-bodied, low acidic coffee with incredible richness and flavor. In addition, the beans are "shade grown" which means they grow under a diverse canopy of trees which provide habitat for migrating birds.

Dealer cost of each blend is $8.99 per bag.

"Who doesn't like a great cup of coffee before, during or after a ride," says Karen Peterson of Lexco. "What's great about 53X11 Coffee is that the owners are hard-core cyclists who both race, and I believe, bicycle racers, especially Evan and Owen, really know their coffee."

Says Evan Lawrence, "Owen and I are very excited to be working with the great people at Lexco distributing. The staff is really into great tasting coffee and sees the value of a Organic/ Fair Trade product. Customers are asking for more environmentally friendly products and Lexco has stepped up to the plate to provide our coffees to IBDs. Thanks, Lexco."

Lexco carries all three blends of 53X11 Coffee. Plus, order nine bags and get a free display.

About Lexco
Lexco offers value-driven bicycle products and services to the marketplace. Lexco is a family-owned and operated business that began as a hardware store and Schwinn franchise on Chicago's west side in the 1950s. It continued as a Schwinn bicycle shop on the city's north side in the 60s, and in the 70s, Lexco began making bicycle security cables and has grown that into Lexco's cable division showcased at www.lexcocable.com Lexco became a full-scale bicycle parts distributor in 1978. For more information, call toll-free (800) 626-6556.

###

Contacts
Lexco Bike
(800) 626-6556
sales@lexcobike.com
www.lexcobike.com

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